MICOLU
MICOLU
OUR PLANET YOUR STATEMENT.
Design to Inspire
This collection is designed as a celebration of our environment.
Each pendant carries our love for these animals and our pledge to protect them.
Precious Jewelry
Suitable for Everyday Wear
Spoil yourself with these storied pendants made with 18K Gold Vermeil, 18K Rose Gold Vermeil, or 925 Sterling Silver.
Inspired by Endangered Wild Animals
A designer collection curated from the heart
This collection of five pendants represents a tiny fraction of wild animals at different stages of conservation. Each pendant is elegantly designed to remind us of the beauty of the natural world and serves as a pledge to protect it.
Not Just A Style
It stands for who we are and what we care about
These elegantly designed pendants do not only represent our style. They stand for who we are and what we care about.
A Pledge We Can Wear Everyday
Whether it's a business meeting or a casual gathering, the handsome yet minimalist design makes them suitable for all occasions.
Stay Informed Stay Engaged
Thoughtfully Designed
Each surface texture is meticulously designed to resemble the environment these animals live in and the threats they encounter.
Polar Bear
East of the Sun and West of the Moon.
Design for Polar Bear
The polar bear's dependence on sea ice makes it extremely vulnerable to climate change. According to World Wildlife Foundation, due to severe loss of sea ice, the global polar bear population is projected to decline by 30% in the next 30 years.
Design for Polar Bear
The pendant's silhouette vividly depicts a sitting polar bear, looking out to the horizon, eagerly awaiting for the ice to reform: a New Hope.
Saola
The design of the silhouette, meant to call attention to this solitary animal, emphasizes its most distinctive feature: its two long horns.
Saola
Myth from the East
Design For Saola
By raising conservation awareness for saola, we hope more efforts can be made to protect them and their habitats.
Narwhal
The Unicorn of the Sea
Design for Narwhal
The unicorn of the sea depends on ice covered water to survive. If the ice is too thin or melts too much, the narwhal will be exposed to their predators and be vulnerable to poaching.
Design for Narwhal
The design of the silhouette depicts the form of the narwhal with its protruding long tusk and the texture is designed to resemble the icy water that the narwhal relies heavily on to survive.
Amur Leopard
The design for its silhouette depicts the cry from an Amur Leopard, an emotional expression our design embraces as this extraordinary cat struggles to survive on the planet we all share.
Amur Leopard
One of the World's Most Endangered Cats
Design for Amur Leopard
The amur leopard faces many serious threats in the wild, including illegal poaching for its coat, loss of habitat due to human expansion, and inbreeding, leading to a loss of genetic diversity and increased vulnerability to diseases.
Northern White Rhino
The World's Second Largest Land Mammal
Design for Northern White Rhino
The design of the silhouette focuses on the two horns that northern white rhinos have. They are the very elements that defend the animal in the wild, yet ironically doom its extinction.
Northern White Rhino
Rhino horns are used widely in Asian medicine. Asian folk medicines believe rhino horns have special abilities to treat cardiovascular diseases. However, many scientific studies have shown that rhino horns are only made of keratin, the same type of protein that makes up our hair and fingernails.
A Grassroots Initiative
We are architectural designers. When we were looking for creative ways to support the numerous climate activists and environmental scientists who work day and night in the fight against climate change, we thought to ourselves - how can we design to raise awareness?
This curated collection is a statement of our concerns about climate change and our personal pledge to battle it. Every pendant is a story of life. It voices our concerns for the environment and the ecosystem we all depend on. Furthermore, it enables an essential part of our basic human values - to provide equity and justice for every being.
Our Pendants
In 2012, a research paper titled "Enclothed Cognition" was published on Journal of Experimental Social Psychology by Professor Hajo Adam from Rice University and Professor Adam D. Galinsky from Columbia Business School. The study provides the "first explicit evidence for the vital role of symbolic meanings in the influence of physical experience on cognitive process." In their on-going experiments, the scientists found that if a person wears a white coat that's believed to be a doctor's coat, that person's ability to pay attention becomes much sharper.
In other words, what we wear could affect not only what we think, but how we think. If what we wear can increase a person's cognitive process, then we believe these pendants, charged with meaningful messages through its design, could carry its weight and have a positive influence on ourselves and the people around us.
A Pledge We Could Wear Everyday
to care not just for ourselves.
Share the Stories
because what we do everyday affect more than just ourselves.
MICOLU
A Collection Designed from Our Hearts
What we do every day, large or small, matters because it affects more than ourselves.
That's why we want to share this beautifully designed collection with you.
Design is a powerful means of communication, and what we wear should represent more than our style.
Therefore, in the spirit of democracy and equity for all beings, we transform our voice and passion for environmental protection into a curated pendant collection representing our concerns for the environment and our determination to combat climate change. Although this collection represents only a tiny fraction of threatened and endangered animals around the world, we sincerely hope they would be a daily reminder of the environmental threat we are facing and encourage more people to act upon it persistently.
Narwhal
Pendant
Available in 18K Gold Vermeil, 18K Rose Gold Vermeil, and 925 Sterling Silver.
Dimension: 13mm x 16mm
Chain: 16"- 18" adjustable
Packaging with FSC approved recycle material
Saola
Pendant
Available in 18K Gold Vermeil, 18K Rose Gold Vermeil, and 925 Sterling Silver.
Dimension: 13mm x 16mm
Chain: 16"- 18" adjustable
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
Northern White Rhino
Pendant
Available in 18K Gold Vermeil, 18K Rose Gold Vermeil, and 925 Sterling Silver.
Dimension: 13mm x 16mm
Chain: 16"- 18" adjustable
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
Northern White Rhinos
Cufflinks
Available in 925 Sterling Silver.
Dimension: 13mm x 16mm
Chain: 16"- 18" adjustable
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
Amur Leopard
Pendant
Available in 18K Gold Vermeil, 18K Rose Gold Vermeil, and 925 Sterling Silver.
Dimension: 13mm x 16mm
Chain: 16"- 18" adjustable
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
Amur Leopard
Cufflinks
Available in 925 Sterling Silver.
Dimension: 13mm x 16mm
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
Polar Bear
Pendant
Available in 925 Sterling Silver.
Dimension: 13mm x 16mm
Packaging with FSC approved recycle material
Polar Bear
Cufflinks
Available in 925 Sterling Silver.
Dimension: 13mm x 16mm
Packaging with FSC approved recycle material
This product will be launched and available to order by the end of June. 2017.
Subscribe us to be notified.
We Need Your Support
We work very hard to reach this stage. We can't promise big, but with every pledge we got, we will start our initiative by planting a tree in return to protect our environment.
Be the First To Know
We are launching a Kickstarter Campaign soon.
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© 2017 MICOLU